Finance & FP&A · Banking · Consulting · Tech

Germán
Ortiz de la Peña

Finance leader with 15+ years of experience across banking, Big Four consulting, and enterprise risk in Mexico. Deep expertise in FP&A, financial modeling, and executive reporting — translating complex data into decision-ready insights for CFO offices.

Citi México / Banamex FP&A & Financial Modeling Executive Reporting & Analytics SOX · Risk Governance
15+
Years experience
4
Global institutions
MBA
Offenburg, Germany
ortizdelapenagerman@gmail.com  ·  +52 55 5431 2041  ·  CDMX · Open to relocation  ·  gerortiz.com
About

Finance leader at the intersection
of FP&A, governance & business impact

I currently serve as Finance Risk & Control Sr. Manager at Citi México / Banamex, overseeing financial governance, SOX/ICFR compliance for IPO readiness, and executive reporting — acting as strategic partner to finance senior leadership and audit stakeholders.

Earlier in my career I led Finance Transformation at Deloitte México, advising CFO offices across banking, insurance, manufacturing, and pharma on FP&A optimization, Zero-Based Budgeting, and cost transformation. Before that, I owned FP&A for HSBC México's RBWM segment (~MXN $85B portfolio) and built competitive intelligence at Bosch GmbH in Germany.

I hold an MBA from Offenburg University, Germany, a Corporate Finance certificate from Columbia Business School, and a Diplomado en Riesgos Corporativos from ITAM (2025). Ironman triathlete — Cozumel & 70.3 Cap Cana (2026).

FP&A & Financial Modeling

Budgeting, rolling forecasts, P&L modeling, NPV/IRR/ROI/CLV, variance analysis, scenario planning, ALCO inputs.

Reporting & Analytics

Tableau (Advanced), Cognos TM1, Excel (Advanced), executive dashboards, management reporting, KPI frameworks for CFO offices.

Risk & Governance

SOX 302 & 404, COSO, ICFR, financial statement risk, operational risk KRIs, regulatory compliance, IPO readiness.

Experience

Professional timeline

Finance Risk & Control Sr. Manager (SVP)Sept 2023 – Present
Citi México / Banamex
Senior finance governance leader — risk & control framework, SOX/ICFR for IPO readiness (Form 20-F), and executive reporting across Finance senior management.
  • Lead Finance Risk & Control governance framework — embedding control accountability, continuous monitoring, and KRI reporting across Finance senior management.
  • Spearhead SOX 302 & 404 compliance architecture for Banamex's Form 20-F IPO readiness — defining control activities under COSO, scoping ICFR, and serving as primary audit interface.
  • Drive strategic governance reporting — enabling data-driven capital allocation decisions on operational risk reduction.
  • Lead financial statement risk appetite definition and monitoring — KRIs reported to the Risk Appetite Committee.
Risk & Control Global Transformation VPFeb 2021 – May 2023
Citi Banamex México
Led global transformation of the Enterprise Risk Management Framework across geographically dispersed teams.
  • Developed Risk Assessment Operating Plans aligned to Risk Appetite Statements.
  • Designed regional corrective plans to mitigate operational risks.
  • Participated in divestiture assessment of Citi's legacy franchise countries.
Finance Transformation ManagerJul 2017 – Feb 2021
Deloitte México
Advised top-tier clients across banking, insurance, manufacturing, and pharma on finance transformation, CFO office optimization, and ESG consulting.
  • Generated MXN $10M+ in consulting revenue — advising CFO offices across banking, insurance, manufacturing, and pharma on FP&A transformation and process optimization.
  • Led Zero-Based Budgeting (ZBB) engagement for Seguros Monterrey — delivered significant improvement in operating cost ratio (NOM).
  • Built financial models (NPV, IRR, ROI, CLV) for sales, marketing, and product strategy projects including private banking product launches.
  • Facilitated Business Chemistry® Labs and Corporate Finance workshops for CFO-level stakeholders across the Mexico Region.
  • Key clients: Citibanamex · Santander · HSBC · Seguros Monterrey · Volkswagen · Coca-Cola
Financial Planning & Analysis ManagerJul 2015 – Mar 2017
HSBC México
Owned FP&A for HSBC Mexico's Retail Banking & Wealth Management (RBWM) segment — covering a portfolio of ~MXN $85B across personal loans, payroll, mortgage, auto, credit cards, and deposits.
  • Developed a Cost of Funds (CoF) forecasting model that reduced projection uncertainty by ±20 bps (~MXN $160M funding cost sensitivity) during the high-volatility 2016 U.S. election rate cycle.
  • Built and owned the 5-year plan and monthly rolling forecast for RBWM; reported through weekly calls, monthly packs, and ad-hoc KPI reports to London HQ.
  • Developed ROI models for marketing investment decisions and CLV frameworks for loyalty programs; built NPV/IRR analyses for private banking product launches.
  • Contributed P&L analysis and financial inputs to the ALCO Committee.
Financial Intelligence Intern — ResearchAug 2014 – Feb 2015
Bosch GmbH · München, Germany
On-site in Germany. Competitive intelligence on top 6 industry competitors. Market research on China's security systems industry; presented findings to senior executives.
Tax & Legal ConsultantSept 2009 – Jul 2011
KPMG México
Tax and legal review for top-tier private bank portfolios. Managed international trust fund documentation.
Education & Certifications

Academic background

Diplomado en Administración de Riesgos Corporativos
ITAM · Instituto Tecnológico Autónomo de México
2025
MBA — International Business Consulting
Offenburg University · Germany
2015 · GPA: gut (above average)
Bachelor's in Finance & Accounting
Universidad Iberoamericana · CDMX
2010 · GPA: 8.9
Corporate Finance Certificate
Columbia Business School
2023
Social Impact Assessment (SIA)
IIESD · 2023
March 2023
Business Chemistry® Expert & DFX Facilitator
Deloitte University · The Leadership Center
2017 – 2019
Thinking & Analysis

Finance, climate & strategy insights

Climate Finance
Mexico's Sustainable Taxonomy: What Banks Need to Know
A practical overview of Mexico's Taxonomía Sostenible and its implications for financial institutions navigating green lending frameworks and climate disclosure requirements.
May 2025Read →
Risk & Governance
SOX in a Divestiture Context: Lessons from Banamex
How a large-scale bank separation creates unique internal control challenges — and how a risk-first approach to SOX readiness becomes a strategic enabler.
March 2025Read →
ESG
Bridging ESG Standards and Mexico's Regulatory Reality
Comparing TCFD, ISSB, and GRI with Mexico's CNBV requirements — and what a convergence path looks like for local financial institutions.
January 2025Read →
Finance Transformation
The CFO as Climate Officer: A New Imperative
Finance functions are increasingly at the center of climate risk reporting and transition planning. How CFO offices can lead — not just comply with — the sustainability agenda.
November 2024Read →
Energy Transition
Sustainable Energy Supply Models: Financing the Transition in Mexico
Drawing from co-founding a sustainable energy venture, exploring the financial instruments enabling Mexico's energy transition at the local level.
September 2024Read →
Social Impact
Social Impact Assessment as a Financial Tool
Beyond compliance — how SIA methodology can be embedded into project finance evaluation to better capture social risk and long-term value creation.
July 2024Read →
Beyond the Office

A life in motion

Ironman triathlete. Safari explorer. Traveler. Partner. These are some of the moments that shape who I am beyond the balance sheet.

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Skills

Core competencies

FP&A & Planning

Budgeting (ZBB & traditional)Rolling ForecastsAOPScenario AnalysisVariance AnalysisBusiness Partnering

Financial Modeling

P&L ModelingNPV / IRRROICLVCost-Benefit AnalysisProfitability Models

Reporting & BI

Tableau (Advanced)Excel (Advanced)Cognos TM1PowerPointCopilotClaude Code

Risk & Governance

SOX / ICFRCOSORisk GovernanceIPO ReadinessESG Integration

Languages

Spanish — nativeEnglish — advanced